Posted:
February 26, 2019
Categories:
News
Author:
Jack Travel
Rewritable ID cards are special cards, which as the name implies, can be printed, erased, and reprinted as many as five hundred times each. This makes them invaluable when it comes to creating temporary badges and passes. Production of these cards makes use of materials which are highly temperature sensitive, and which in turn respond to the heat applied by ID card printers such as the IDP Smart-31. This model is among the most popular IDP printers available currently.
Rewritable card printing technology is very useful, in that it cuts cost on waste and supplies. The card itself contains a thermo-chromatic material that turns visible or invisible based on the temperature applied. It is laid on top of a substrate which then gains visibility on heating to 356°F and cooling rapidly right after. Most times PET substrate is used for 10 mil cards, whereas PVC is employed in the case of a 30-mil card. When temperatures under 230°F and 320°F are applied, the color patterns on the card get erased, allowing it to be reused over and over in the same manner.
Where suitability is concerned, such cards do well in scenarios where a cardholder has their data changed frequently, or when someone needs to re-use an already printed ID card. Info updating can be done frequently, which means the cards can be reissued to new holders after rewriting. Cost of printing is kept low due to the lowered requirement of brand new card material, and the eliminated one of printer ribbons.
Aside from that, the process is much more eco-friendly, because used cards need not be discarded as often when they can just as simply be reprinted with different information. ID badges can be reprinted with new including bar codes, names, photos, and validity. For instance, a rewritable student’s ID card could be used without replacement throughout his or her enrolment period, and information added, changed, and removed as per need. Even in marketing, such cards have proven exceedingly useful, since they can be customized on short notice.
This printing technology is a new method that allows rendering reusable ID cards that use no ribbon, and keep the environmental footprint at a minimum. In other words, they are both cost effective and eco-friendly. Its range of applications stretches to include student ID cards, loyalty ID cards, Ski resort ID badges, etc.
Thank you cards can enhance any business. Warm feelings are associated with people receiving personal items in the mail. When a person hears the sound of their name, it instills joy. The same effect happens when people read their names on thank you cards. Many adults only expect to receive bills or generic promotions in the mail. Therefore, thank you cards are a perfect way to add some unexpected delight to a person’s day. Here are five benefits of printing custom thank you cards for your business.
Some people have thousands of unread emails sitting in their inboxes. The average open rate for email wavers between 20 and 21%. Email and digital marketing are still effective. However, a handwritten thank you card is less likely to go unread.
Facebook ads are an effective and popular way to market campaigns. Digital marketing should always be a tool that you use to your advantage. However, it’s essential to keep in mind that return or loyal customers are the backbones of any business. It’s best to always strive for new customer acquisition. However, it is more cost-effective to focus on your loyal patrons. Even if your competition sends out promotional mail, there is a high chance that it isn’t customized. You can stay ahead of your competition with a custom signature, showing that you genuinely care.
Many shoppers are predictable. They have their favorite brands and rarely stray from the brands they love the most. For that reason, it’s vital to keep your brand in a customer’s mind. The tried-and-true method of doing so is to follow up with them. You can send thank you cards to thank your client for a referral, celebrate the anniversary of them signing up for a subscription or service, or thank them for purchasing an item.
Paid digital advertising, social campaigns, billboards, and radio ads can become costly. When you send handwritten thank you cards, it ensures your marketing budget doesn’t dwindle rapidly.
When a customer sees promotional messages from your business, it helps them form opinions. You want those impressions to be positive and long-lasting. When customers see that you’ve taken the time to send a custom thank-you letter, they’ll associate your business with being kind and caring. If your mission is all about your customers being a priority, there isn’t a better way to embody it than by sending personalized thank-you letters.
Whether you already know how your latest print products should look or you want further advice, Time Printers is here to help! We service all of Baltimore, Hunt Valley, and Towson. Our team of professionals can answer all of your burning questions. Give us a call at 410-566-3005, and be sure to follow us on Facebook, Twitter, Pinterest, and LinkedIn for tips and see what we have been working on and what we can do for you. We hope to hear from you soon!
Tags: business marketing, Marketing tool, thank you cards